Natural Health Trends Corp. (NASDAQ: NHTC) reported its financial results for the quarter ended September 30, 2026, in a press release dated October 28, 2026. The company reported revenue of $7.6 million for the third quarter of 2026, which remained steady compared to the $7.6 million generated in the second quarter of 2026. However, this figure represents a 20% decline compared to the $9.5 million reported in the third quarter of 2025.
The company reported an operating loss of $277,000 for the quarter, which is a significant improvement compared to the $643,000 operating loss recorded in the second quarter of 2026. This represents a 57% reduction in the operating loss compared to the preceding quarter. The net loss for the quarter was $232,000, or $0.03 per diluted share.
Regarding membership, the company reported an Active Member count of 27,040 as of September 30, 2026. This figure represents a sequential increase from the 26,000 Active Members reported as of June 30, 2026. The company attributes this increase to the introduction of additional incentives and lower-priced packages to support member activity.
For the nine months ended September 30, 2026, the company reported year-to-date revenue of $24.4 million, a decrease of 19% compared to the $30.0 million reported in the first nine months of 2025. The net loss for the first nine months of 2026 was $837,000, or $0.09 per diluted share.
On the balance sheet, the company reported total cash, cash equivalents, and marketable securities of $17.6 million at September 30, 2026. This amount decreased from $28.9 million at December 31, 2025, primarily due to the repurchase of common stock and dividends paid during the first nine months of 2026, as well as cash used in operations.
The company repurchased 28,022 shares of its common stock on the open market for an aggregate purchase price of $27,000 during the third quarter of 2026. Additionally, the company repurchased 57,269 shares for an aggregate purchase price of $56,000 in October 2026. The Board of Directors has since authorized additional share repurchases under its existing stock repurchase program.