On September 30, 2026, Creatd, Inc. entered into a binding letter of intent (LOI) with C2 Capital Group, Inc. (C2). The agreement outlines terms for the acquisition of the remaining outstanding equity of C2, a company in which Creatd currently holds a minority equity interest.
Under the terms of the agreement, Creatd will acquire the remaining shares of C2 in exchange for shares of its common stock and a new series of non-voting convertible preferred stock. The aggregate consideration is equal to approximately 12,900,000 shares of common stock on an as-converted basis.
The transaction is subject to the execution of a definitive agreement and other customary closing conditions. The LOI also includes provisions regarding potential breakup fees that may be required to be paid by either party under specified circumstances.
